Zephr User Guide


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The Zephr Sailthru extension allows you to create a Sailthru User upon registration of a Zephr User and trigger automated emails from the Sailthru Lifecycle Optimizer within Zephr Rules. These features allow a user to opt into your Sailthru-based marketing seamlessly, whilst allowing you to trigger automated marketing flows wherever needed.

Configuring the Sailthru Extension

To enable the Sailthru Extension within Zephr, navigate to Settings > Extensions > Sailthru. If you cannot see the Sailthru option in your list of Extensions, email support@zephr.com.

Once on the configuration screen, you’ll see three sections – Sailthru API Details, Sailthru/Blaize Mapping and Activate Plugin.

Sailthru API Details

First, click Sailthru API Details. Here, you’ll need to input the following information:

  • Sailthru API Key
  • Sailthru API Secret
  • Sailthru Event – this will be used for triggering events within the Sailthru Lifecycle Optimizer

Once complete, click Save. If you are unsure of these details, consult your Sailthru Documentation.

Sailthru/Blaize Mapping

Following this, you will need to add a JSON mapping. Click Sailthru/Blaize Mapping and then add your mapping under the Sailthru Objects heading.

This mapping allows you to map your User Schema Attributes to the Attributes stored against a user within a Sailthru List. For example, the following mapping would be used to map User Schema Attributes of First Name and Last Name, along with the Zephr Registration Date and Tracking ID:

  "tracking_id": "trackingId",
  "registered": "registerDate",
  "attributes": {
    "first-name": "firstName",
    "last-name": "lastName"

Email is the key identifier between Sailthru and Zephr, so this doesn’t need to be added to your mapping.

Create an additional mapping to map the Blaize Product Price with the relevant field in Sailthru.

When your details are correct, click Done.

Activate Plugin

Once you’ve input the relevant details, confirm which of your Sites the extension should be active on. To do this, use the toggles for each site under the Activate Plugin section, or choose Select All Sites.

Mailchimp - Plugin Activation

Once completed, click Save. Your extension is now enabled and all users who are created within Zephr will be added as users within Sailthru.